New Braunfels, TX is quickly growing in popularity and for good reason. Recently awarded one of the 100 Best Places to Live in 2025, this charming Hill Country town scored a quality of life LivScore totaling 758 out of 1000 points, ranking especially high in housing, environment and transportation. Once known as a vacation destination, New Braunfels is now emerging as a top choice for those looking to put down roots and call it home.
What is a LivScore?
The Livability Top 100 is not a ranked list, meaning it is up to the user to rank the 100 cities based on their own needs and wants. Livability measures eight categories from cost of living to education. As Livability describes, “the most livable cities in the U.S. offer a combination of affordability, opportunity and quality of life factors.” The 100 chosen cities represent the top 5% of U.S. cities nationwide with a population between 75,000-500,000.
Attractions in New Braunfels
Prior to becoming the second-fastest growing city in the U.S., New Braunfels was one of the top destinations for the perfect family vacation. Offering attractions like Schlitterbahn Water Park and Resort, Landa Park, the Animal World & Snake Farm Zoo, tubing down the Guadalupe River, and floating on the Comal River, New Braunfels is the perfect place to visit to relax and unwind with the family. However, it has become more than just a vacation destination, New Braunfels’ rapid growth has led it to be a place that more and more people are calling home. Offering the perfect balance of family-friendly attractions and a growing economy, New Braunfels is ready to welcome you and your family.

Events in New Braunfels
In addition to the city’s gorgeous Hill Country views, New Braunfels also has strong German roots. Hosting plenty of events honoring its German roots year-round, two of its most popular ones include Saengerfest and Wurstfest. This year’s Saengerfest-Presented by Veramendi, offered family-friendly activities, live music, and an opportunity to connect with family and friends.
Wurstfest is New Braunfels’ ten-day celebration that has been occurring since 1961. Enjoy authentic German, Texan, and domestic brews, lively Alpine and Bavarian-style music, carnival rides, games, and plenty of gemütlichkeit. The event takes place in November at the scenic Comal River, so make sure to keep an eye out for more information.
Growing Opportunities in New Braunfels
With more people discovering its unmatched lifestyle, New Braunfels has experienced a rapid population growth from 85,566 residents in 2018 to over 100,000 in 2025. This has made New Braunfels one of the fastest-growing cities in Texas.
Located just 30 miles southwest of San Antonio and 50 miles northeast of Austin, New Braunfels blends Hill Country living with easy access to two of Texas’ largest metropolitan areas. This prime location continues to attract residents and promote economic growth, making it a hotspot for both families and businesses alike.

The vast growth opportunities have allowed New Braunfels to rank highest for housing. Offering a lower cost of living compared to the national average, many families are choosing to move to New Braunfels due to its economic value as the median home value in New Braunfels is $329,097.
Businesses also thrive in New Braunfels. The rapidly growing economy has allowed both major industries and small businesses to succeed. With a growing population, more businesses are needed to keep up with demand. This makes New Braunfels a promising location for future projects.

Life at Veramendi
Thinking about calling New Braunfels home? Veramendi is the place to be. This thoughtfully planned community is designed with everyone in mind—whether you’re raising a family or enjoying your own space. Located in the heart of New Braunfels, Veramendi keeps you close to the city’s year-round events, outdoor fun, and vibrant culture.
Ready to take the next step? Contact us today to learn more about life at Veramendi or to schedule a tour of our model homes.